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Liverpool City Council is marking No Smoking Day on Wednesday, 11 March, by encouraging smokers throughout the city to envision a life free from cigarettes—one that offers more time, cherished memories, and meaningful moments. The core message they want to share is that quitting smoking is not about sacrifice but about reclaiming your future.
In the North West region, thousands of individuals attempted to quit smoking last year, with many achieving success. Their motivations were deeply personal: to witness their children grow, enjoy walks with loved ones, attend important life events, or simply experience better health and easier breathing. This year, Liverpool invites smokers to reflect on what they might gain by quitting and what they risk missing if they continue.
Professor Matt Ashton, Liverpool City Council’s Director of Public Health, highlighted the urgency and benefits of quitting, stating, “Smoking remains one of the leading causes of preventable illness locally, but the benefits of quitting begin almost immediately. Your breathing improves, your heart begins to repair, and your risk of serious disease starts to fall. With the right support, you’re far more likely to quit successfully – and we want every smoker in Liverpool to know they deserve that healthier future.” The campaign builds on the emotional theme, asking smokers to consider the special moments they could miss, from birthdays and weddings to everyday pleasures, emphasizing that nobody regrets becoming smokefree.
To support those ready to quit, Smokefree Liverpool offers a range of free expert services. These include personalized advice, stop-smoking medicines, and the “Swap to Stop” program, which provides eligible smokers with free e-cigarette starter kits. Whether it’s a first attempt or a renewed effort, their team is ready to help make quitting a reality. For those interested in starting their journey toward a smoke-free life, more information is available by visiting Smokefree Liverpool’s website, texting QUIT1 to 61825, or calling 0151 374 2535. Quitting smoking, after all, is a decision worth making
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