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There has been a significant rise in the number of households seeking help with water bills in England and Wales, according to data obtained by the BBC. Figures reveal that the number of households seeking support rose by more than 250,000 last year, amounting to a record 1.6 million. Spending on “social tariffs” – discounted bills to support low-income households – by water companies rose by a quarter to almost £259m in 2023-24. However, the amounts and criteria of such discounts varies significantly between water companies.
The highest average bill reduction among the 10 largest water and sewerage firms was £287 for Welsh Water customers. Those using Southern Water received an average of £110 off. The Consumer Council for Water (CCW) has called for a unified support scheme to be established in order to ensure equality of access to help across the country. The data reflects increased promotion of support initiatives and improved identification of those in need.
The need for a more consistent provision of support could leave some people struggling unnecessarily. Unlike with gas and electricity, it is not possible to switch water supply to seek out better rates or a more appropriate support package. Each company has its own criteria relating to income, benefits and savings. Among other suggests, the CCW has called for a single, shared pot to prevent burdens falling disproportionately on poorer areas.
The importance of such support is demonstrated by the case of Morgan Davies and Ellie Bryan from Liverpool, who fell behind with their water bills following a no-fault eviction. Advice from financial planning outlet, Money Wellness, and a social tariff from United Utilities has enabled them to restructure their finances. The couple urged others to seek support from water companies if they were struggling
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