‘Harness Your Hopes’, a 1999 song by the American indie rock band Pavement, has recently gone viral once again on TikTok. The song, which was originally released as a B-side for the band’s ‘Spit On A Stranger’ EP, became Pavement’s most-streamed track on Spotify in 2017 after it unexpectedly went viral on the platform.
The song’s recent surge in popularity on TikTok is due to its use in the website’s ‘Utah Fit Check’ trend, which has been viewed 97 million times daily. Pavement frontman Stephen Malkmus and other band members have joined in on the trend by sharing their own videos to the song.
TikTok user Charli D’Amelio, who has the second-largest following on the site, also shared a clip of the song for her 152.9 million followers. The clip has garnered 9.5 million views so far.
Pavement’s renewed popularity on TikTok reveals the social media platform’s power in rejuvenating old songs and generating unexpected virality. The band has praised the platform for reviving their music and breathing new life into their career.
In conclusion, ‘Harness Your Hopes’ has taken over TikTok once again, thanks to its use in the ‘Utah Fit Check’ trend. The song’s surprising revival in popularity shows the platform’s ability to generate unexpected virality and revive old music
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