Licence fee is 'yesterday's model', says new BBC director general Matt Brittin

Licence fee is 'yesterday's model', says new BBC director general Matt Brittin

The recently appointed director general of the BBC has openly criticized the long-standing TV licence framework, describing it as “a busted flush” that no longer meets modern needs. In his first significant public address since assuming his role six weeks ago, Matt Brittin, previously a Google executive, labeled the licence fee system as “yesterday’s model” during a session with Members of Parliament.

The majority of the BBC’s funding currently comes from the £180 annual TV licence, but the proportion of households paying has fallen over recent years. The broadcaster is actively engaging with the government to consider how this funding structure might be reformed. Brittin emphasized the need to enhance enforcement of licence fee collection under the present model but highlighted its fundamental shortcomings, stating: “We can and should be doing as much as possible on [enforcing] licence fee collection under the current model, but it’s yesterday’s model, it’s a busted flush, it’s no longer fit for purpose, and that’s why we need to make the case for the BBC and a shift of the licence fee model.”

While Brittin did not outline a specific alternative funding method, both he and BBC Chair Samir Shah pointed to reopened discussions around a potential compulsory household levy—a proposal previously dismissed by the government. This levy could be charged through utility bills such as those for broadband, mobile phone service, or electricity. Brittin suggested that if such a scheme ensured all households contributed, the fee’s overall cost might be reduced from its present level. “The challenge is it’s been ruled out, and I can understand the concerns about cost of living and so on, on households, but I think it’s got merits and others have found it to have merits,” he commented. Shah acknowledged the levy’s potential to resolve multiple issues but cautioned it might be viewed as “effectively another tax.”

Currently, licensed households must pay the fee to legally watch or record television on any channel or service, stream live content, or use the BBC iPlayer. However, Brittin revealed the payment rate now stands at only around 80% of households. Amid ongoing debates over alternative funding models, the government is exploring options like commercial revenue through advertising or subscription services. The BBC leadership, however, expressed concerns that a shift toward commercially driven funding could result in reductions to less commercially profitable services, notably children’s programming such as Newsround or local news broadcasts. Brittin stated, “Some of these things would be very, very hard to fund under a commercial funding model for the BBC.” Shah added, “Our drama would become increasingly narrowly focused on things that drive subscription,” warning that the BBC’s universal appeal and public service remit would be compromised under a Netflix-style approach: “We would stop being universal, we’d actually stop being the BBC that we know.”

This discussion of the BBC’s funding and future direction comes as the corporation faces significant financial challenges, including plans to cut around 2,000 roles—about 10% of its workforce—in a bid to save £500 million. The BBC’s existing royal charter, which delineates its public mission and funding arrangements, is set to expire at the end of 2027 and is undergoing public review.

In the same parliamentary hearing, the BBC leadership addressed other pressing issues, including ongoing attempts to reclaim £200,000 in salary from former news presenter Huw Edwards. Edwards, who resigned in 2024 on medical grounds following his arrest over child abuse image charges, has been asked to return salary paid post-arrest. Shah remarked, “If he has an ounce of moral rectitude he should return the money.” Despite media reports suggesting the BBC may have abandoned the effort to recover the funds, Shah insisted: “No we have not abandoned hope. This is licence fee money it doesn’t belong to him.”

Questions were also raised about coverage of Reform UK on BBC One’s Question Time and reporting on a Clacton by-election where Nigel Farage intends to stand again despite announcing plans to resign. Brittin assured MPs that coverage would follow BBC guidelines with equal attention to all candidates involved. Highlighting the BBC’s role in uniting audiences, Brittin cited the broadcaster’s coverage of England’s thrilling World Cup victory over Mexico, which attracted a peak audience of 9.1 million viewers across TV and BBC iPlayer. Although Brittin could not provide exact figures, he noted a rise in licence fee payments during the tournament, partly driven by viewers using a QR code displayed on screen to buy licences.

On the international front, the BBC announced a milestone in global reach, having grown its weekly international audience across BBC News, the World Service, and content via BBC Studios to over 500 million viewers—an 11% increase year-on-year, marking the highest recorded audience since modern records began

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