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This week marks three decades since the launch of Pocket Monsters in Japan, the game that eventually blossomed into the global sensation known as Pokémon. Over the years, the franchise has expanded far beyond its original video game roots, spawning an acclaimed animated series, blockbuster films, a trading card game, and the wildly popular mobile game Pokémon Go!, captivating audiences worldwide. Today, Pokémon stands as one of the highest-grossing media franchises ever, continually attracting fresh generations of fans across the globe.
The fundamental appeal of Pokémon has always been rooted in the experience of becoming a trainer—capturing, collecting, and battling creatures. When the first Pokémon games debuted on Nintendo’s Game Boy in 1996, success seemed uncertain. Nonetheless, thanks to word-of-mouth enthusiasm and an affordable gaming system, over one million copies were sold within the first year. The frenzy grew
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