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In a music industry dominated by heavyweights like Oasis, Ed Sheeran, and Ariana Grande, British-Pakistani artist Zack Knight stands out as a chart-topping sensation. With an impressive 17 number one singles on the Official Asian Music Chart, Knight’s track record surpasses many established names in the industry. His hit song “Bom Diggy Diggy,” a collaboration with Jasmin Walia, spent eight weeks at the top spot and amassed over 300 million views on YouTube and Spotify combined.
Despite initially underestimating the success of “Bom Diggy Diggy,” Knight’s father recognized its potential, labeling it a hit. The rise of Zack Knight and other South Asian artists in the UK music scene has been propelled by platforms like the Official Asian Music Chart. Launched in 2010, the chart paved the way for Bollywood, Bhangra, and other South Asian genres to gain recognition and celebrate their achievements.
The 15th anniversary of the Official Asian Music Chart was marked by a special vote that crowned Arijit Singh’s “Tum Hi Ho” as the nation’s favorite song. Singh, a prominent figure in Bollywood, expressed his gratitude for the recognition, citing the song’s significance in his career and personal life. The chart’s ability to showcase artists beyond the mainstream is evident in the success stories of acts like Zack Knight, whose work resonates with audiences in both the UK and India.
As the music landscape evolves in 2025, platforms like the Official Asian Music Chart remain crucial for showcasing diverse voices and recognizing artists like Zack Knight. Despite the growing influence of social media on music charts, highlighted by viral sensations like One Pound Fish Man, the chart continues to uphold the rich tapestry of South Asian music in the UK. With artists like Arijit Singh and Zack Knight leading the way, the future looks promising for British Asian talent seeking global recognition
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