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Written by: Anabelle Jones
Royal Mail, a longstanding postal service in the UK, has made a significant change to its iconic red pillar boxes that have been a staple in British street corners for almost two centuries. The company has unveiled a new design that incorporates solar panels on the roof of the postboxes, enabling a digitally-activated drawer for customers to deposit small parcels. This marks the “biggest redesign in its 175-year history.”
With a recent change in ownership to a Czech billionaire, Royal Mail has been facing challenges, including failing to meet letter delivery targets, resulting in substantial fines. Following a successful trial run in Hertfordshire and Cambridgeshire, the new solar-powered postboxes will be introduced in cities such as Edinburgh, Nottingham, Sheffield, and Manchester.
The new postbox design features dark solar panels on a white rectangle, strategically positioned facing south to maximize sunlight absorption. Additionally, a barcode scanner has been incorporated, allowing customers to utilize the Royal Mail app for services such as proof of posting and parcel tracking. Royal Mail aims to enhance its parcel services to align with the growing trend of online shopping and the increasing demand for convenient parcel send-and-receive options.
According to Jack Clarkson, a managing director at Royal Mail, the rise in online shopping, particularly in the second-hand marketplaces, has resulted in a significant increase in parcel sending and returns. The implementation of these innovative postboxes is part of the company’s strategy to adapt to the changing market landscape. Despite these efforts, Royal Mail continues to face competition from delivery companies offering lower-priced services, prompting the need for continual adaptation and innovation in the postal industry
Read the full article from The BBC here: Read More
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