Liverpool City Council awarded funding to tackle the sticky issue of chewing gum

Liverpool City Council awarded funding to tackle the sticky issue of chewing gum

Liverpool City Council has secured a grant of £27,000 to address the issue of chewing gum litter on the city’s streets. This funding comes as part of the Chewing Gum Task Force initiative, which supports councils across the UK in cleaning up gum from pavements and preventing further littering.

Having received approximately £80,000 over the past three years, Liverpool City Council has been able to invest in specialized equipment and personnel to remove chewing gum from residential areas. The new grant will allow for a wider-scale approach to tackling gum in high-profile locations within the city, as well as engaging with residents and visitors on the matter.

Administered by Defra (Department for Environment, Food and Rural Affairs) and managed by environmental charity Keep Britain Tidy, the Chewing Gum Task Force Grant Scheme aims to instill long-term behavior change to discourage gum littering. Funded by major gum manufacturers such as Mars Wrigley and Perfetti Van Melle, the initiative has a budget of up to £10 million distributed over five years.

In addition to addressing chewing gum litter, Liverpool City Council is committed to combating other forms of littering as outlined in its Recycling and Waste Strategy. By promoting positive waste management practices and reducing litter and fly-tipping, the council aims to create a cleaner environment for all. With a collaborative effort between the council and Liverpool Streetscene Services (LSSL), there has been a 25% decrease in inquiries related to littering over the past two years

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