Auto Amazon Links: No products found. Blocked by captcha.
Adidas, a popular sportswear brand, has announced that it has been the target of a cyber attack resulting in the theft of customers’ personal information. The company revealed that criminals were able to access “certain consumer data,” primarily consisting of contact information from individuals who had interacted with its customer service help desk. Fortunately, passwords, credit card details, and other payment information were not compromised during the breach.
In response to the cyber attack, Adidas expressed its commitment to safeguarding the privacy and security of its consumers. The company issued a statement on its website apologizing for any inconvenience caused by the incident. Lisa Barber, from the consumer group Which?, emphasized the importance of Adidas providing clear and timely updates to affected customers and supporting them in protecting themselves against potential exploitation by hackers.
While other retailers like Marks & Spencer and Co-op have also fallen victim to cyber attacks, Adidas reassured that there is no indication of a significant impact on its business operations. The sportswear giant acknowledged that unauthorized access to consumer data occurred through a third-party customer service provider. As a result, Adidas took immediate action to contain the breach, launching an investigation with information security experts and notifying affected consumers and relevant authorities according to the law.
Reports of cyber incidents have been on the rise since April 2025, with some experts linking them to a group of English-speaking hackers known as Scattered Spider. This group has been associated with cyber attacks on various companies, including M&S and Co-op, resulting in substantial financial losses. While there is no evidence linking Scattered Spider to the data breach at Adidas, the sportswear company disclosed previous breaches in its global operations, such as in Turkey and South Korea
Read the full article from The BBC here: Read More
Auto Amazon Links: No products found. Blocked by captcha.