Yungblud on keeping fans safe, and his 'shirt off era'

Yungblud on keeping fans safe, and his 'shirt off era'

A fan in Amsterdam approaches Yungblud as he leaves his hotel, expressing how his music saved her life. He humbly redirects the praise back to her, emphasizing that she was the one who truly saved herself. A heartwarming moment that demonstrates the artist’s compassion and lack of ego. The viral video of this encounter has left a lasting impact on Yungblud, reminding him of the power of music and connection.

Despite achieving success with two number one albums and running his own festival, Yungblud struggled with feelings of dissatisfaction and compromise in his music career. He reflects on the challenges he faced with his record label pushing him towards a more commercial sound, resulting in an album that didn’t align with his artistic vision. This period of uncertainty led him to rediscover his voice and reject any compromises moving forward.

Yungblud’s comeback single, “Hello Heaven, Hello,” embodies his renewed sense of purpose and authenticity. He opted for a more raw, unapologetic sound that defied radio conventions. By surrounding himself with a close-knit team of collaborators and recording in a unique space, he prioritized truth and creativity over commercial success. Embracing his vulnerabilities, Yungblud addresses body image struggles, substance abuse, and the liberating power of boxing to reclaim his self-worth.

As Yungblud continues to evolve artistically and personally, he remains committed to fostering a strong connection with his dedicated fanbase. With plans for a new album that embraces his ambitious vision and honors musical influences like Queen and David Bowie, he envisions performing in stadiums and expanding his community even further. By staying true to himself and rejecting industry expectations, Yungblud paves his own path to success, free from limitations and conformity

Read the full article from The BBC here: Read More