All tickets for the upcoming Oasis comeback tour in the UK and Ireland have sold out, but many fans are unhappy with the sales process and prices. The band announced on X (formerly Twitter) that tickets for all 17 gigs had been sold out by 19:00 BST. However, hundreds of thousands of fans critiqued the “dynamic pricing” on Ticketmaster, where prices rise in line with demand. This set some remaining tickets at over £350, up from £135 when the sale started.
Despite Ticketmaster stating that they do not set ticket prices, some fans claim that “in demand” pricing increased prices from £135 to £355 plus fees for standing price tickets for Cardiff, London, and Edinburgh. However, Ticketmaster says that market-based tickets are labelled as “Platinum” or “In Demand”. Ticketmaster confirmed that fans who purchased at the higher price did not receive anything different for the price increase.
The Advertising Standards Authority cannot comment on Ticketmaster’s pricing. Nonetheless, the Dynamic pricing pricing practice is not new and is permitted under consumer protection laws. Oasis and the band’s promoter have not responded to the criticisms.
Viagogo says that resale is legal in the UK, as tickets for the UK gigs are listed on resale websites like StubHub and Viagogo for over £6,000 — about 40 times the face value of a standing ticket. The Standing tickets for the shows were expected to cost about £150, while standard seated tickets range from £73 to around £205. Prices for official premium packages go up to £506. About 1.4 million tickets are expected to be available for the 17 outdoor concerts.
Oasis encouraged people not to resell tickets at higher prices on websites not linked to their promoter while urging fans who wished to resell their tickets to only do so at face value on the websites Ticketmaster and Twickets. The band added that tickets sold in breach of the terms and conditions would be canceled, while Viagogo maintained that “demand will be at its peak when tickets hit the on-sale but it’s not a normal reflection of what tickets can and will go for.” A consultation into ticket resale prices and “rip-off” touts will be launched in the Autumn
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