London fashion designer, Nico Georgiou has cycled more than 264 miles (425 km) across London and Surrey to “GPS-draw” an artwork commemorating the Olympic Games. Georgiou created a Strava tracking model of the Greek discus thrower, inspired by the original artwork used in 1948’s London Olympics. The feat took 40 hours to complete, which Georgiou completed “cycling through day and night”. Georgiou speaks highly of his city, stating: “I am a proud Londoner and love my city, what a great way celebrate and to look back”.
Georgiou has an array of artistic achievements, including previous ‘GPS-drawn’ art. In 2017, he cycled for 18 hours straight, cycling for 460 km to create a GPS drawing of a dog to celebrate the Chinese Year of the Dog. He has also created a portrait of Nelson Mandela on Strava by cycling 352 km (219 miles) across South Africa.
In addition to creating art, Georgiou has also spoken out about environmental sustainability to encourage more sustainable habits, especially over large-scale events. He has called for The Olympic Games to lead the way by recycling, carbon footprint reduction and the use of sustainable materials.
Although sustainability is a very important issue for Georgiou, he has also taken London by storm with his creative curation of music and fashion at the Truman Brewery. Georgiou managed to create a world-class platform to showcase London’s young creative talent.
Georgiou continues to be influential in his practice, using GPS tracking as a mode of creation, highlighting environmental sustainability and promoting the creative growth of London’s next generation of artists
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