The top gaming sites in the UK have been revealed by a recent study. The results showed that Steam, the digital distribution platform for PC games, attracted over 48 million visits from UK gamers in 2023. In second place was the PlayStation website, with more than 25 million views. Twitch, the streaming platform that allows users to watch others play video games, came in third place with over 24 million visits from UK users.
Xbox ranked fourth with over 19 million views. Heavy-hitting games such as Starfield and Hi-Fi Rush helped boost Xbox’s popularity. In fifth place was IGN, a gaming site that provides news, guides, and reviews. The study also revealed that Discord, EA, Epic Games, Game Rant, and Eurogamer rounded off the top ten most-visited gaming sites in the UK.
The study, conducted by SEO agency Digital Climax, indicates that PC gaming is the most popular form of gaming in the UK. Steam’s storefront, which gives players access to a wide range of PC games, is a key factor in its popularity. Furthermore, the results show that Sony’s PlayStation is currently winning the console war in the UK. Twitch, meanwhile, offers a unique way for gamers to experience games by watching other players.
Overall, the study provides interesting insights into the UK’s gaming community and the popularity of different gaming platforms. The fact that PC gaming remains the most popular form of gaming in the UK indicates that this trend is likely to continue well into the future
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