IU, a famous K-Pop singer, has released a music video for “The Winning” B-side track “Shh..” starring Tang Wei, the actress from Decision To Leave. The video was released yesterday at midnight KST. This was her fourth song from her mini-album, The Winning, to receive a video treatment. Love Wins All, Holssi, and Shopper also received a video recording treatment.
NewJeans’ Hyein and Roller Coaster’s Joe Won-sun are heard singing the song, with veteran Korean singer Patti Kim offering a special narration in the bridge. Meanwhile, Tang Wei and IU appear in a cinematic story about a complicated relationship between a mother and a daughter who are caught in a time loop in the tradition of a modernised silent film.
Tang Wei stated in a previous interview, “The music video will focus on an interesting relationship, in which IU plays the part of my mother as well as my friend.” She also stated that her admiration for IU’s “talent, personality, and music” motivated her to participate in the visual. Tang Wei, a Chinese actress, added that she is pleased to have worked with IU for the first time in her music video.
The Winning, IU’s sixth mini-album, was released earlier this week, with “Shopper” billed as one of two title tracks in addition to “Holssi.” DPR Ian produced and narrated the “Shopper” music video and also made an appearance in it. IU’s “H.E.R.” world tour will begin in March 2024, and the album arrived about two weeks before the start of the tour in Asia, Europe, and the US.
IU recently made headlines after personally inviting an elderly fan, who runs a YouTube channel named “Zen Does KDramas” and went viral on social media, to one of her American concerts
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