London’s six Overground lines have undergone a significant rebrand with new names and distinct colours. The Lioness line, Mildmay line, Windrush line, Weaver line, Suffragette line and Liberty line will each have their own colour scheme, replacing the current singular orange colour. Transport for London (TfL) made the changes to simplify the network and aid navigation for passengers.
The new names aim to reflect the features of the areas they travel through, as well as London’s diverse history and culture. The Lioness line, marked with yellow parallel lines, honours the achievements of the England Women’s Football team, and the Mildmay line, with blue parallel lines, pays tribute to the small charitable hospital in Shoreditch. The Windrush line, marked with red parallel lines, acknowledges the community in areas with strong Caribbean connections, whilst the maroon parallel lines of Weaver line relate to the textile trade. The Suffragette line, with green parallel lines, celebrates the East End’s working-class community’s contribution towards women’s rights, and the Liberty line, with grey parallel lines, is named after Havering borough to celebrate its people’s historical independence.
Work has already begun on the rebranding, with the new names and colours to be rolled out throughout autumn. TfL have worked with customers, stakeholders, historians, industry experts and local communities to agree on the changes, which are expected to cost £6.3m ($7.9m).
Whilst some critics suggest that the Tube map is becoming increasingly busy with the introduction of new routes, TfL designers are optimistic that the new design will simplify the travel experience for commuters. Mayor of London, Sadiq Khan, commends the new names as honouring and celebrating different parts of the capital’s unique local history and culture.
It is hoped that the new branding will encourage more passengers to use TfL services as confusion surrounding the current one-colour system will be eliminated. TfL explained that they wanted to expand the identities of the routes to match those within London’s other transport networks such as the Tube, DLR, and TfL Rail, which already have distinct colours and names
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