Usher reportedly earned less than $700 for his performance at this year’s Super Bowl Halftime show. The R&B singer’s set took place on February 11 at Allegiant Stadium in Las Vegas, where he was also joined by surprise guests such as Alicia Keys, H.E.R., and will.i.am. Despite being watched by an estimated 30 million households, the artist apparently made only $671 (£534) during his performance, as the Super Bowl event doesn’t pay performers to appear.
However, Usher is expected to turn the exposure from the show into an estimated $100 million, making it a promotional opportunity rather than a headline gig for most musicians. The artist used his performance to promote his latest album, “Coming Home,” which was released just two days before his Super Bowl slot. The album is Usher’s ninth studio album and follows his 2016 offering, “Hard II Love.”
Usher also announced his upcoming tour, “PAST PRESENT FUTURE,” which is set to take place across North America, kicking off in August. The shows will launch with a performance at the State Farm Arena in Atlanta, Georgia, and will see Usher make stops across a variety of cities before wrapping up in St. Louis at the end of October.
At the Super Bowl performance, Usher paid tribute to his late collaborator Aaron Spears by featuring an unmanned gold drum kit behind him during his set. Additionally, he revealed that he had gotten married immediately after the huge show. Despite his modest earnings from the Super Bowl gig, Usher’s continued popularity and upcoming tour are sure to bring in substantial earnings for the artist
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